Most Popular Subscription Boxes By State
I’ve just updated this blog post on the most popular subscription boxes in America. When I first wrote this post, subscription boxes were a new thing. Now they’re a regular occurrence. Maybe you get them sent to you on a regular basis or, this past holiday season, you sent one to someone as an experiential gift. Either way, I figured readers wanted to know about the best and most popular subscription boxes to give.
Who uses subscription box services
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The people who sign up for subscription box services are those looking for conveniences.
According to McKinsey & Company researchers, this is what I’ve found out about subscription box statistics. The most common demographic to sign up are GenZ, millennials and GenXers. Many live in urban areas and have good incomes. Sixty percent of them are women.
As a female and member of GenX, this subscription box stats don’t surprise me. The older I get, the more conveniences I want. That’s why, for example, most recently I signed up for an underwear subscription service.
Subscription services men vs women
For instance, while most subscription box users have only two subscriptions, more than one-third have three or more regular subscription services coming to their homes. Interestingly, even though the lion’s share of subscribers are female (as mentioned above), men are the ones most likely to be getting multiple subscription boxes. McKinsey statistics says 42 percent of men (compared with 28 percent of women) have three or more active subscriptions.
The subscription services I use
My husband and I are GenXers.
Currently, we have many active subscriptions. These include subscription boxes like Dollar Shave Club, and online clothing personal stylists like Stitch Fix. Again, the latter offering us that aforementioned personal stylist online.
We also subscribe to an air filter subscription service, which sends us new home air filters each month. Yeah, not the sexiest of subscription services but practical as all get out. Now I always know that my house will have clean air because I remember to change my air filters regularly. In addition, we use Autoship with Chewy for our dogs’ food. You may not call this a subscription service but it does fit the model.
Most popular subscription boxes and services
The most popular of these services–with 55 percent of the market–fall under the category of curation subscriptions. Here is how McKinsey describes these services:
“Curation subscriptions seek to surprise and delight by providing new items or highly personalized experiences in categories such as apparel, beauty, and food.”
FYI, of the subscription boxes we receive, all but Netflix and Dollar Shave Club count as curation subscriptions. Yes, we delight in receiving new, unexpected items of clothing or meals to prepare.
Even though McKinsey found that a large portion of subscription box lovers live in urban areas, the truth is they live everywhere in the United States. In fact, Empire Today, the flooring company, recently set out to determine where subscription box users live and which services are the most popular in each state. I’ve done my own recap for you below.
Most popular subscription boxes by state
When coming up with the most popular subscription boxes by state, the researchers looked at six segments of the subscription box business. Then they looked at how popular each was in the 50 states, plus Washington, D.C. This was all based on search volume.
These six segments are:
- Subscription Boxes Overall
- Women’s Subscription Boxes
- Men’s Subscription Boxes
- Family Subscription Boxes
- Pet Subscription Boxes
- Meal Prep and Delivery Kit Boxes
Interested in shopping for the most popular subscription boxes in the state where you live? Here is how it all breaks down, state by state, plus Washington, D.C. Note: not every state will have six subscription boxes listed below. That’s because some boxes rank first in overlapping categories.
American Subscription Box Options
In addition to the state-by-state list of popular subscription boxes in America below, there is another way to find American subscription boxes. The site Goldbelly.com lets you search by state and/or American region to find a subscription box.
Here is a link to the Goldbelly page of American subscription box options.
Literally, there are thousands of options to choose from and buy.
Alabama’s Most Popular Subscriptions
- Home Chef is Alabama’s most popular subscription boxes overall.
- Birchbox
- Dollar Shave Club
Looking for an Alabama in a box subscription box?
Finally, Goldbelly.com has more than dozen Bama in a box options with all kinds of food from Alabama. Most of it is bacon and BBQ.
Alaska’s Most Popular Boxes
- Stitch Fix
- Loot Crate
- Bark Box
Arizona’s Most Popular Subscription Boxes
- IPSY. You can choose from three subscription levels with Ipsy:
- IPSY Original (formerly Glam Bag)
- IPSY Extra (formerly Boxycharm)
- IPSY Ultimate (formerly Icon Box)
Arkansas’s Most Popular Subscriptions
California’s Most Popular Boxes
- Foodstirs
- Honest Box (sadly, they’ve sunsetted their diapers and wipes subscription service).
Colorado’s Most Popular Subscription Boxes
Connecticut’s Most Popular Subscriptions
Delaware’s Most Popular Boxes
Florida’s Most Popular Subscription Boxes
Subscription boxes from Florida
Maybe you’re looking for food subscription boxes from Florida or just a subscription service < em > based in Florida?
If so, the options below may satisfy your Sunshine State desires.
All are available through Cratejoy, the subscription box marketplace.
Goldbelly food boxes from Florida
After a friend was able to get a delivery of authentic matzoh ball soup, I had to check out Goldbelly.
Turns out you can choose from hundreds of Florida food subscription boxes via the Goldbelly site.
We’re talking key lime pie to Cuban sandwiches.
Check them out via this link to Florida food subscription boxes on Goldbelly.com.
Georgia’s Most Popular Subscriptions
Hawaii’s Most Popular Subscription Boxes
From Hawaii Subscription Box
Goldbelly.com can help you find an authentic Hawaii subscription box.
On this Goldbelly search results page, you’ll see there are more than 100 Hawaii food subscription boxes to whet your appetite.
Idaho’s Most Popular Subscription Boxes
Illinois’ Most Popular Subscriptions
Indiana’s Most Popular Boxes
Iowa’s Most Popular Subscription Boxes
Kansas’s Most Popular Subscriptions
Kentucky’s Most Popular Boxes
Louisiana’s Most Popular Subscription Boxes
Maine’s Most Popular Subscriptions
Through Cratejoy, you can order a Box of Maine subscription box.
Maryland’s Most Popular Boxes
Massachusetts’ Most Popular Subscription Boxes
Michigan’s Most Popular Subscription Boxes
Michigan Subscription Boxes
For more than 150+ Michigan subscription box options, I recommend you check out Goldbelly.com. There you’ll find uniquely Michigan boxes. This includes Traverse City cherries and fresh Great Lakes fish.
Minnesota’s Most Popular Boxes
Mississippi’s Most Popular Subscription Boxes
Missouri’s Most Popular Subscriptions
Montana’s Most Popular Boxes
Nebraska’s Most Popular Subscription Boxes
Nevada’s Most Popular Subscriptions
New Hampshire’s Most Popular Boxes
- Stitch Fix
- Loot Crate
- Hello Fresh
New Jersey’s Most Popular Subscription Boxes
New Mexico’s Most Popular Subscriptions
- Loot Crate
- BarkBox
New York’s Most Popular Boxes
North Carolina’s Most Popular Subscription Boxes
North Dakota’s Most Popular Subscriptions
- BarkBox
- Hello Fresh
- FabFitFun
- Loot Crate
Dakota Sub Boxes
Goldbelly can help you locate North Dakota-inspired subscription boxes.
In fact, you’ll find dozens that Goldbelly describes this way:
“From Fargo to Bismarck, the cuisine of North Dakota is inspired by its strong Native American heritage, its many Scandinavian and German immigrants, and its down-home Midwestern coziness.”
Ohio’s Most Popular Box
Oklahoma’s Most Popular Subscription Boxes
Oregon’s Most Popular Subscription Box
Pennsylvania’s Most Popular Boxes
- Hello Fresh
- Bullymake
- Singles Swag
Rhode Island’s Most Popular Subscription Boxes
South Carolina’s Most Popular Subscriptions
South Dakota’s Most Popular Boxes
Tennessee’s Most Popular Subscription Boxes
Texas’s Most Popular Subscriptions
Texas Based Subscription Boxes
In addition to the most popular subscription boxes in Texas, you may be looking for a subscription box idea from Texas. Well, I can help.
Cratejoy, the subscription box marketplace, has dozens of Texas-specific subscription boxes for lovers of or from the Lone Star State.
Goldbelly Texas Food Subscription Boxes
Through Goldbelly.com you can find 700+ Texas food subscription box options. This includes brisket, BBQ and box of pecan pies.
Click here to see the Texas subscription box options on Goldbelly.com
Utah’s Most Popular Boxes
- FabFitFun
- Sprezza Box
- Candy Club
- BarkBox
Vermont’s Most Popular Subscription Boxes
Virginia’s Most Popular Subscriptions
Washington DC’s Most Popular Box
Washington State’s Most Popular Subscription Boxes
West Virginia’s Most Popular Subscriptions
- IPSY. You can choose from three subscription levels with Ipsy:
- IPSY Original (formerly Glam Bag)
- IPSY Extra (formerly Boxycharm)
- IPSY Ultimate (formerly Icon Box)
- kidpik
Find out why subscription boxes make great last minute gifts for kids.
Wisconsin’s Most Popular Boxes
Wyoming’s Most Popular Subscription Boxes
If you make another list, you should consider adding Dose of Literature to your list. It’s an amazing book subscription box service on Etsy.
Thank you. I will definitely check it out.