Hit the Stores for Best After Valentine’s Day Sales

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after valentine's day sales
One of the ways to be a smart consumer and a sophisticated shopper is to shop after holiday sales. Right now you should be focusing on after Valentine’s Day sales.

As a blogger looking to get the most value for the money I spend, I must admit that I do enjoy shopping holidays after they’re over. That’s because I know that’s when I can hit the stores and get the best after holidays sales. After February 15 is always one of those awesome times to find after Valentine’s Day sales on items marked down.

You can also find deals after other holidays like Easter.

Cash back on Valentine’s Day

If you happen to be landing on this blog post before Valentine’s Day, I wanted to offer this tip. You can earn a ton of cash back on Valentine’s Day purchases. I mean, if you’re going to be shopping anyway, why not earn extra cash on the things you’re buying.

Here are the cash back opportunities for Valentine’s Day 2021. I’ll add more as they become available.

Rakuten cash back for Valentine’s Day

Rakuten used to be called Ebates. I explained “What is Rakuten” in this blog post. Anyway, for Valentine’s Day 2021, Rakuten offered a bunch of offers. But they tend to offer cash back bonuses throughout the year.

If you haven’t signed up for Rakuten yet, what are you waiting for? That’s free money you could be earning on your gifts. I mean, I’ve earned $2,626.44 cash back from Rakuten since I first signed up.

Ibotta cash back for Valentine’s Day

cash back for valentine's day

Ibotta will also be offering cash back opportunities for Valentine’s Day. Now through 2/15, you can earn extra cash back when you start with the Ibotta app.

Finally, by using the Ibotta app, you can get free champagne on Valentine’s Day, too. Definitely sign up for Ibotta and download the app to your phone today.

Fun stuff before Valentine’s Day

Here are a few fun things you may want to shop for before Valentine’s Day. These are from my favorite retailers.

Hit the Stores for Best Valentine's Day Sales

Some Valentine's Day gift ideas from Target.

Valentine’s Day Promotion! Receive $20 off your first Candy Club box using code LOVE20

Best stores for after Valentine’s Day sales

One of the great things about after Valentine’s Day sales? They often bump up against President’s Day sales. So even more ways to save. Here are some of the best stores for after Valentine’s Day (or any after holiday) sales:

Specific after Valentine’s Day sales deals this year

Before I get into the best items to stock up on at the after Valentine’s Day sales, here are links to some stores and brands with specific sales that coincide with Valentine’s Day and, in 2021, President’s Day. So, stock up!

Ballard Designs

Ballard Designs is having a white sale. Get 20% off plus free shipping on bedding and bath items.


Gazelle has great deals on iPhones but only for a limited time.

Goodyear Tires Deal

$50 Off Tires – Save $50 instantly when you buy a set of 4 Goodyear, Dunlop or Kelly Tires from Goodyear Auto Service. Ends 2/28.

The Honest Company

Save 20% on diapers and your first subscription order when you use the code TREATYOURSELF. Note: If that code doesn’t work at checkout, try DIAPER20.


Now’s a great time to stock up on baked goods that you could have used for Valentine’s Day but didn’t. And Kroger can help. You can shop great deals on fresh bakery favorites at Kroger!

What to stock up on at after Valentine’s Day sales

If you’re going to go shopping for after Valentine’s Day sales, be strategic with your shopping. Don’t just buy because things are on sale. Rather, focus on the following items that are likely marked down. They can be used for other holidays or celebrations later in the year.

Red decor and decorations

Anything red–crepe paper, balloons, paper plates, napkins, etc.–is great to stock up on and keep on hand for future birthday parties or other celebrations you might have at your home. You could even get the red  and white for red, white, and blue decorations you might need for Memorial Day or 4th of July parties later this year.

Who says that February is the only time of the year when you can decorate your home with red decor? I’ve seen plenty of interior design pictures featuring heart-shaped pillows or blankets and throws with hearts on them. These are especially great to use in girls’ bedrooms, or in a kids’ playroom.

Even home stores that were pushing red linens might have them on sale now. You may like red anyway. So why not use this opportunity to replace worn out sheets, blankets or tablecloths with new red ones that you can purchase on the cheap.

Some stores you should be checking out include:

  1. Target
  2. Bed Bath and Beyond
  3. Walmart

Heart-shaped items

If you’d always wanted to invest in a heart-shaped cake pan or muffin tins, be on the look out for those items to be marked down in the coming days. Rather than wait till next February to finally buy them, do it now when they’re dirt cheap.

Also, are you planning a wedding in the near future? Post Valentines Day sales are ideal for purchasing items that you could use as favors, centerpiece, decorations or anything else that you might want to use at a wedding or bridal shower. I mean, besides Valentine’s Day, a wedding is a love-filled day where no one would find it weird that in the middle of June you have heart-shaped candy dishes out, filled with pink and red candies (also purchased on sale after Valentines Day).

Hit the Stores for Best After Valentine's Day Sales: Heart Shaped Items

Here are some stores with heart-shaped items on sale during after Valetine's Day sales.

Clothing with hearts or roses on them

I’ve always loved fun socks. Therefore, I would have no problem snapping up heart socks to wear all year long, especially if they were cheap and on sale after Valentine’s Day. Similarly, boxers with hearts on them could be fun for a future Halloween costume.

Heck, if you work at Target and need red shirts, post-Valentine’s Day sales would be the perfect time to get your work attire marked down.

Finally, another symbol of love associated with Valentine’s Day is the rose. So, I’ve gathered together some clothing items with hearts or roses–or both–that you can get on sale right now.

Hit the Stores for Best After Valentine's Day Sales: Clothing

Look for clothing with hearts and/or roses on them at your after Valentine's Day sales.

Red wrapping paper

While Valentines Day isn’t quite up there in traditional gift-giving and gift wrapping as Christmas and Chanukah, it is possible that stores will have marketed red wrapping paper as a must-have for gift giving. If you happen to stumble upon solid red wrapping paper that’s marked down on clearance, snap it up–it will do nicely for Christmas or, frankly, any other gift-giving occasion for which you need wrapping paper.

Red, white, and pink candy

You can use these candies in your office candy dish, or in future batches of cookies or brownies that you might make. If you’re have a bridal or baby shower in the near future, the pink and white confections will be great for favors. And cheap for you since you bought them on sale.

Do you do a lot of baking? Do you like to entertain? Chances are that if you answered yes to each, you would be smart to stock up on candies that can help you with both, especially when they are on sale after Valentines Day.

For example, chocolate candies in red coatings–who says they have to be for February only? Stock up on them and stash them in your freezer so, come Christmas, another holiday featuring red, you’ll have all the red goodies you need for holiday baking, and you will have purchased them at a discount. Similarly, you can put those candies out in party dishes in December.

Personalized M&Ms

However, if you strike out trying to stock up on M&Ms at regular stores, did you know about this option? Through the My M&Ms site, you can customize M&Ms for an event. This could be by color or sayings on the M&Ms. 

Right now, you can save big, too. Get 20% off bulk candy and DIY kits & party favors! Use Code MMSBULK21!

personalized m and ms candies

Final thoughts on shopping after Valentine’s Day sales

Finally, if you’re going to be doing any after-holiday shopping online, always ALWAYS start at Rakuten, the online shopping portal where you can earn cash back at hundreds of stores.

Shopping on your phone? Then be sure to download the Ibotta app, which also gets you cash back on food, drink, clothing and more. In fact, this past Valentine’s Day, Ibotta allowed you to get cash back on a glass of wine. That cash back meant your toast to Valentine’s Day could have been 100% free.

Not familiar with Ibotta? Here’s my review of the Ibotta app.

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