Home » Blog » Shopping

Famous Brand Logos: How Many Can You Name

I write a lot about well-known brands, but until now, I’ve never focused on the lighter side and that is a trivia quiz about famous logos.

That is, I recently read this article on famous companies and their logos on Stacker.com.

You see, Stacker.com compiled dozens of the most famous logos of companies, corporations and organizations for this quiz.

Getting a high score–even though no one is keeping track–isn’t just an accomplishment for you.

It’s also a sign that the graphic designers, advertising executives and marketers behind these famous brand logos did their jobs incredibly well.

Can you identify the companies behind these famous brand logos?

When it comes to branding, a logo is everything. On the one hand, when you create a good one, you have a recognizable icon for your company. It is usually immediately identifiable.

On the other hand, if you fall short on the design, you may be subjected to ridicule and derision—or worse, apathy.

Some recent losing logos include:

  • Slack’s controversial rebrand
  • The London 2012 Summer Olympics
  • Pepsi’s less-than-successful redesign
  • Sherwin-Williams’ ominous “Cover the World” logo

Finally, in putting together my version of this article on famous company logos, I discovered a few things.

Want to Save This Article?

Save this article and we’ll send it to your inbox. Plus, we’ll send you more great links each week.

Save Article
By submitting this form, you consent to receive emails from Leah Ingram

One, round logos are popular.

Two, lots of brands have some kind of globe in their logo.

And, three, if I had to guess, I would say blue is the most common color for brand logos.

Now, read on to find out how well you know your logos.

What famous food logo is this?

Julius Pringle logo.

Wikimedia Commons

So, what is this famous food brand’s logo?

Why, Pringles, of course.

Also, Pringles’ logo features a cartoon gentleman known as Julius Pringle.

Finally, if you look closer at the word Pringles on the can, you’ll also see that the dot on top of the letter ‘I’ is actually a Pringles-shaped chip!

Row of Pringles cans.

Mike Mozart / Flickr

Can you recognize this company from its red triangle logo?

Delta Air Lines logo.

Wikimedia Commons

Did you recognize this famous red logo right away as being for Delta Airlines?

I learned that Delta has gone through 20 iterations of its logo since the company was founded in 1928. However, all of them have featured the triangular Delta symbol.

If you’d like to take a trip down Delta logo memory lane, the Delta Museum has chronicled all of the logo iterations over time.

Finally, though the logo is red, the brand’s signature colors–blue and red–have remained constant.

Delta Air Lines plane.

TDelCoro // Flickr

What is this famous green and yellow logo?

Green-and-yellow John Deere logo.

Wikimedia Commons

Do you know your tractors? What about other heavy or farm equipment?

If so, then you likely recognized the John Deere logo right away.

However, get this? It was until the year 2000 that John Deere added yellow to its logo. Before then, it was just green.

Finally, even though John Deere was a legit person, the company decided to add a leaping deer to its logo to hammer home the company name.

In fact, In 1876, John Deere filed a trademark on its leaping deer. Now it’s an iconic part of the company’s logo.

You can find a whole host of John Deere logoed clothing on Amazon.

A green John Deere truck.

Tracy Keller// Flickr

Will a little birdie tell you this company logo?

Twitter bird logo.

Wikimedia Commons

Given how much this company has been in the news lately, I would think you would have an easy time picking it out.

Still stumped? It’s the Twitter bird logo.

First created in 2006, the original Twitter bird looked slightly different than today’s streamlined version.

Cellphone screen with Twitter app open.

Pixabay

Is this logo a shoe in?

Asics logo.

Wikimedia Commons

Did you guess ASICS shoes? If so, you’re right.

The company name is supposedly an acronym.

That is, ASICS stands for the Latin expression “anima sana in corpore sano.”

What does that mean? “You should pray for a healthy mind in a healthy body.”

On the other hand, I have no idea what that saying has to do with the ASICS logo.

Asics billboard.

planetc1 // Flickr

Do you know this red, white and blue logo?

Pepsi logo.

Wikimedia Commons

This food brand logo belongs to Pepsi. However, I’m told that the iconic Pepsi globe didn’t appear on the company’s logo until 1973.

I was around in 1973. Therefore, I can tell you that the Pepsi red, white and blue logo looked very different back then.

Finally, Pepsi adopted this minimalist logo in 2008 and has kept it ever since.

Glass Pepsi bottle.

Håkan Dahlström // Flickr

Another globe logo. But which company is it?

Blue AT&T globe logo.

Wikimedia Commons

This is telecommunications giant AT&T’s logo.

Why a globe? I’m guessing for worldwide communication.

AT&T storefront sign.

JeepersMedia // Flickr

Who owns this rock solid company logo?

Blue Rock of Gibraltar drawing representing Prudential's logo.

DXR // Wikimedia Commons

The Rock of Gibraltar has been Prudential’s symbol since 1885. Even after all these years, the company still uses the rock on its logo.

To Prudential, the Rock symbolizes strength and security to its customers.

Finally, I’ve been to Gibraltar. The Rock of Gibraltar is quite formidable. Wise choice for a logo, Prudential, wise choice.

Prudential skyscraper building.

JHVEPhoto // Shutterstock

Do you find this logo entertaining?

Blue Warner Brothers logo.

Wikimedia Commons

The W and the B in this logo pretty much give the answer away. Yes, it is the Warner Bros. logo.

Stacker says that this famous logo has had more variation than almost any other brand logo. That’s partially because the company actually encourages filmmakers to tweak its style to fit each individual movie.

You definitey would have seen this logo, the company’s initials on a floating shield, all throughout the Warner Bros. Studio Store. That’s one of those mall retailers that’s since gone defunct.

Warner Brothers Water Tower.

Pixabay

Which famous store logo is this?

Yellow Walmart logo.

WIkimedia Commons

Founded by Sam Walton in Rogers, Arkansas, in 1962, Walmart has since become one of the largest retailers in the world.

The logo has undergone several changes over the decades.

At one time, it was an old-time, Western-themed font.

Then, it had brown block letters.

Finally, there is to today’s blue and yellow starburst Walmart logo.

Logos aside Walmart grocery pickup is a definite must try.

Walmart storefront.

JeepersMedia // Flickr

What is this yellow logo?

Yellow Goodyear shoe logo.

WIkimedia Commons

The Greek god Mercury—a messenger known for his speed and carrying good news—was the inspiration for Goodyear’s logo.

Founder Frank Seiberling got the idea from a statue of Mercury that stood in his home. On the other hand, speed makes total sense for a tire brand.

Finally, you can buy Goodyear Tires at BJ’s Wholesale Club, including this deal for $120 off Goodyear Tires.

Close-up of dirt-covered Goodyear tire.

NeONBRAND // Unsplash

This famous logo is a bullseye–literally

Target brand logo.

Wikimedia Commons

It’s not surprising that a company named Target chose a bullseye for its logo. Target first adopted the bullseye in 1962. Today, 96% of Americans know what it represents.

Finally, if you know me, then you know that Target is one of my favorite places to shop.

Front-facing view of a Target storefront.

JeepersMedia // Flickr

Which famous brand wears this crown logo?

Yellow, five-pointed Rolex logo.

Oblic // Wikimedia Commons

This crown doesn’t symbolize a royal brand. However, Rolex founder Hans Waldorf likely was going for the quintessential luxury connotation with the crown logo–royals.

Also, did you know that you can buy Rolex watches at Nordstrom?

Storefront bearing a large rolex.

Anastasia Dulgier // Unsplash

Do you heart this company logo?

Blue General Mills logo bearing red heart.

Wikimedia Commons

Why, it’s General Mills, maker of some of our favorite breakfast cereals.

In 2017, General Mills added a red cartoon heart to its signature cursive G. They did this to symbolize that it produces food people love.

It’s the sixth logo change in the company’s 91-year history.

Tray of General Mills cereal boxes.

JeepersMedia // Flickr

Does this logo get your motor running?

Volkswagen emblem.

Wikimedia Commons

It’s VW or Volkswagen. The German goverment originally founded the company as a way to provide affordable, low-priced cars to the masses.

The company’s name means “people’s car” in German.

Volkswagon Motors

Another mountain logo. What brand is this?

Close-up of a mountain containing a bear drawing from Toblerone candy package.

Frederik Hermann // Wikimedia Commons

It’s Toblerone chocolate, of course. Many people love bringing an oversized bar of Toblerone back from vacation.

I always see them for sale in airport shops. However, you can buy Toblerone at places closer to home, such as at Target.

Anyway, the chocolate brand had a viral moment recently when fans discovered that if you look closely, you can spot a hidden image in the mountain on the logo: a white bear.

The image of the bear is a nod to the town of Bern, Switzerland—the birthplace of the candy. And, I’m assuming the mountain represents the Swiss Alps.

Unwrapped Toblerone candy bar next to its wrapper.

Ashley Pomeroy // Wikimedia Commons

You know this logo–just say it.

Nike swoosh logo.

Carolyn Davidson // Wikimedia Commons

The Nike swoosh has truly become iconic. The company’s first employee, Jeff Johnson, came up with the name, which comes from the Greek goddess of victory.

The swoosh, though? It’s supposed to represent speed and motion.

Red Nike shoe positioned to run.

REVOLT // Unsplash

Can you “hear” this green logo?

Close-up of Spotify's bright green logo.

Wikimedia Commons

The Spotify logo has included some form of sound bars since its founding.

However, Spotify redesigned it in 2013 to become sleeker and more streamlined.

That being said, the streaming service’s bright green color has remained the same throughout.

Person holding cellphone with Spotify app open.

Pixabay

Do you need to sleep on this blue round logo?

Hilton Hotels & Resorts logo.

Wikimedia Commons

This H is for Hilton Hotels and Resorts, of course.

When Conrad Hilton bought the Mobley Hotel in Cisco, Texas, in 1919, he laid the foundation for a global hotel empire. Today, Hilton boasts more than 5,200 hotels around the world.

In addition to the Hilton brand, there are many more under the Hilton umbrella. Also, Hilton has partnered with Peloton to add Pelotons to their hotels.

Hilton Hotel Finder

In Fall 2022 Hilton hotels announced that they were putting Peloton bikes in every U.S. Hilton hotel by year’s end.

That’s great news for Peloton users.

However, in early 2023, my husband stayed at an Embassy Suites by Hilton hotel in Deerfield Beach, Florida, and there was not a Peloton in sight in the hotel gym.

So, caveat emptor.

Also, not all Hilton hotels have Hilton in the name, though many do.

Therefore, if you’re looking for a Hilton hotel, you should know all of the brands in the Hilton family.

You’ll find them in alphabetical order here in my Hilton Hotel Finder.

I’ve included a link directly to each Hilton brand so you can book a room directly with Hilton.

Finally, even if a Hilton hotel doesn’t have a Peloton bike, you may want to book a stay in a Five Feet to Fitness room. These guestrooms have workout centers in them, including 11 different pieces of cardio and strength equipment.

Entrance sign bearing Hilton Hotels & Resort logo.

Wem43 // Wikimedia Commons

What is this famous blue logo?

Blue drawing of cupped hands symbolizing Allstate's logo.

Wikimedia Commons

Obviously, this blue round logo is for Allstate Insurance.

In fact, this insurance company’s logo is a visual depiction of its slogan: “You’re in good hands.”

Allstate's cupped hands logo on glass window.

JeepersMedia // Flickr

Yet another globe logo. Can you guess which company this is?

Blue United Airlines logo.

Wikimedia Commons

This blue globe logo is from United Airlines. However, whenever I see it, I think Continental Airlines. There’s a reason for that.

When United Airlines and Continental Airlines merged in 2010, United adopted the blue branding and globe logo of Continental.

Before that, however, United Airlines’ logo was a blue and red, 3D-version of the letter U for United.

United Airlines plane midflight.

InSapphoWeTrust// Flickr

This famous green company logo is easy to guess, right?

Green Starbucks siren logo.

Wikimedia Commons

It’s hard to imagine a time before Starbucks was on nearly every urban street corner, strip mall or Target in America.

Nonetheless, this topless siren has been the green Starbucks logo ever since the first store opened its doors in Seattle in 1971.

However, CEO Howard Schultz said the original mermaid on the logo came from a 16th-century Norse woodcut of a two-tailed mermaid.

On the other hand, the name Starbuck does have a water connotation all its own, just like a mermaid. Starbuck was a character in Herman Melville’s classic “Moby Dick.”

Close-up image of Starbucks' logo at one of its locations.

c0t0d0s0 // Flickr

Is this a food brand logo or not?

Brown-and-pink Baskin-Robbins logo.

Wikimedia Commons

The Baskin-Robbins logo is really quite clever. First, you’ll noticed that there is a B and R, obviously.

However, if you look closely, you’ll also see the number 31 in this food brand’s logo. That’s to represent the 31 flavors that Baskin-Robbins has always promoted.

Finally, Baskin-Robbins is one of the places where you can get birthday freebies.

A pink cup of Baskin-Robbins ice cream sitting on a textbook.

Pixabay

Where will this logo take you?

Navy-and-yellow Expedia plane logo.

Wikimedia Commons

Travel booking platform Expedia’s first logo incorporated a plane flying around a simple blue globe to symbolize the company’s mission.

Today, it’s known as the Expedia Group.

Finally, The Expedia Group owns tons of travel brands.

These include:

Yellow stationary Expedia airplane.

SJByles // Flickr

What is this famous red logo?

Red-and-white Safeway logo.

Wikimedia Commons

If you look inside the red part of this logo, you’ll see a white S. That stands for Safeway.

Safeway supermarkets got their start about 100 years. Today, Safeway owns a variety of other supermarket businesses. These include:

  • Acme
  • Albertsons
  • Jewel-Osco
  • Pavilions
  • Randalls
  • Shaw’s
  • Star Market
  • Tom Thumb
  • Vons

On the other hand, Safeway allows you to place a Safeway order online and pick it up at the store. Or, you can do Safeway delivery with Instacart.

Finally, here are other grocery store brands that let you place your order online.

Safeway storefront.

Coolcaesar // Wikimedia Commons